Do you have an absolute favourite piece of clothing in your wardrobe that you love to wear? Your go-to item? The one you always reach for when you don’t know what to wear? When you wear it, you look great, feel confident, and walk with a bit of a swagger? And when you wear it, you get lots of compliments?
Years ago, I had a black full-length trench coat. It was lined so I could wear it all winter…well, I should qualify that and say, on most Canadian winter days! I was just starting out in my accounting career so not making a lot of money back then. My mom and husband went in together and bought it for me. It was from a local department store, I believe, in or near the Rideau Centre. For the life of me, I can’t remember the name of it. I have a feeling that it started with an “O” but I could be wrong. Does anyone in Ottawa remember that department store?
Anyway, I loved that coat. It fit me perfectly in all the right places – the length, waist, shoulders, sleeves. I was working at a public accounting firm, and whenever I wore that coat, I felt professional, like I fit in, like an accountant. I felt good. I had a swagger. And I got a lot of compliments.
Looking back, I wonder was it the actual coat that everyone admired, or was it how it made me feel so that I walked a little taller, with a little more confidence, that people took notice of.
I enjoyed that coat for many years. Even after I stopped wearing it, it hung in my closet for several more years. Finally, it was time to let it go. I gave it away to charity and hopefully, it found its way to another good home.
Sometimes, it’s surprising what becomes your go-to, wear-it-all-the-time piece of clothing. When you first purchase a new top, dress, whatever it may be, you might not be 100% sure about it, but then you put it on and you feel like a million bucks. Other times, you know as soon as you see it hanging in the store.
Now that I design a clothing line, I am always on the quest to make that perfect piece.
I have a hunch that my new cardigan for Fall 2018 might be that go-to-piece for many customers. When I put on the sample, it looks and feels luxurious but in a comfy and casual way. It’s cozy and classic at the same time. It has deep side pockets that you can plunge your hands into and hug yourself. Do you know that feeling?
It has ribbing around the collar so it comfortably hugs your neck. The ribbing continues down the front and around the hem which gives it that kind of slouchy look yet it still looks dressy. There are also ribbing accents down the side and on the cuffs of the sleeves which you can roll back or push up and they stay in place. Great for doing the dishes.
It can be a casual layer that you throw on over jeans, leggings, or even your pajama pants. Or you can dress it up and wear it like a jacket for work. You can take it camping or to the cottage and wrap yourself in it when sitting around the camp fire on cool summer nights. Or you can snuggle into it front of the fireplace on cold winter nights.
Since it’s bamboo fleece it is breathable and thermo-regulating so it keeps you cool when it’s warm out and warm when it’s cool out.
I am so excited for you to try it out! In fact, so excited, I am going to try something totally different and have a Pre-Sale.
What’s a pre-sale you may be thinking? Well, it’s the same as pre-selling a course or a book. You can purchase the cardigan before it arrives on the shelf.
And why would I do that? is probably your next question. Well, because you will get a 20% discount. Once the cardigan hits the shelf, it will be at full price. Plus, you get to be an early adopter, a fashion forward fashionista!
And finally, I will only be making 50 of them to start. That 50 breaks down into 3 colours and 5 sizes. If you do the math that means there is only a handful in each size and colour. So, if you want to ensure you get the one you want, then this is the way to do it...Pre-Buy. Of course, your purchase is fully refundable if it doesn’t fit or you don’t like it. But, I’m pretty sure you’re going to love it!
Whether you pre-buy the cardi at 20% off or wait to get it at full price, I am positive it will become the perfect go-to item in your wardrobe. So stay tuned for more details...
In the meantime, tell me all about your perfect, love-it-to-death, wear-it-all-the-time item in your closet right now…or should I say…on your body right now! Send me a photo at firstname.lastname@example.org. Or post it on our Facebook page and tell us why you love it so. Or post a selfie on Instagram and tag us @cokannadesigns.